Friday, June 11, 2010

Read!


Catherine Hany, communications manager for Pasadena public libraries, came up with a fun campaign to help everyone embrace the power of reading.

It features Mayor Bill Bogaard and every member of the Pasadena City Council. Posters are at local libraries.















And speaking of reading, get your children and teens signed up for our free summer reading program. They'll not only keep their reading skill levels where they need to be during summer break, they'll be involved in activities galore! Learn more here.

7 comments:

Irina Netchaev said...

Awesome campaign and great marketing!

Anonymous said...

Great job Catherine! I LOVE our Pasadena libraries.

Todd said...

Wow. That is the goofiest thing I've seen today, thanks for the chuckles. >:D

Havisham Patrizzi said...

It was the Steve Madison reading Heaven is a Playground that clinched it for me.

Petrea said...

Preaching to the choir, here, but I am absolutely charmed.

Cathy Brooke said...

When I was a little girl, there was a saying that I read somewhere: "Readers are leaders." I think these posters say, "Leaders are readers." Love our libraries!

Anonymous said...

These are so awesome!!!
~natasha